Sweet Meringues, Sweeter Packaging

Posted on June 30, 2010


Designer: Samira Khoshnood

“Identity and package design for Meringue, an upscale dessert boutique, seeking to capture the airy whipped quality of meringue, the main ingredient in most of the store’s pastries. Three types of packaging highlight the form and color of meringue cookies and macarons, two of Meringue’s signature sweets.

The origami-inspired cookie box emulates the folds and peaks of meringue cookies. Macaron boxes and bags frame the beauty and color of the macarons. Letterpressed tissue and seals add a pop of color and tactile quality to white and clear packaging.”
[via lovelypackage]

The Design Critic: With such sweet packaging, the desserts better be pretty damn good!
Our verdict: Perfect for a last-minute birthday/anniversary/valentine’s day/darling-it’s-me-not-you present for that significant other. Guaranteed to do the job. ;)

P.S. – Samira, send us some meringues!

Posted in: Graphic, Packaging